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Designated Market Areas |
| Nielsen Media Research Local Universe Estimates* (US) | |||||||
| *Estimates used throughout the 2003-2004 television season which starts on September 22, 2003 | |||||||
Rank |
Designated Market Area (DMA®) | TV | % of US | ||||
| Households | |||||||
| 1 | New York | 7,376,330 | 6.804 | ||||
| 2 | Los Angeles | 5,402,260 | 4.983 | ||||
| 3 | Chicago | 3,399,460 | 3.136 | ||||
| 4 | Philadelphia | 2,874,330 | 2.651 | ||||
| 5 | San Francisco-Oak-San Jose | 2,440,920 | 2.252 | ||||
| 6 | Boston (Manchester) | 2,391,830 | 2.206 | ||||
| 7 | Dallas-Ft. Worth | 2,255,970 | 2.081 | ||||
| 8 | Washington, DC (Hagrstwn) | 2,224,070 | 2.052 | ||||
| 9 | Atlanta | 2,035,060 | 1.877 | ||||
| 10 | Detroit | 1,923,230 | 1.774 | ||||
| Top10 | 29.816 | 32,323,460 | 29.81 | ||||
| 11 | Houston | 1,848,770 | 1.705 | ||||
| 12 | Seattle-Tacoma | 1,685,480 | 1.555 | ||||
| 13 | Tampa-St. Pete (Sarasota) | 1,644,270 | 1.517 | ||||
| 14 | Minneapolis-St. Paul | 1,635,650 | 1.509 | ||||
| 15 | Phoenix | 1,561,760 | 1.441 | ||||
| 16 | Cleveland-Akron (Canton) | 1,542,970 | 1.423 | ||||
| 17 | Miami-Ft. Lauderdale | 1,510,740 | 1.394 | ||||
| 18 | Denver | 1,399,100 | 1.291 | ||||
| 19 | Sacramnto-Stktn-Modesto | 1,278,430 | 1.179 | ||||
| 20 | Orlando-Daytona Bch-Melbrn | 1,263,900 | 1.166 | ||||
| Top20 | 14.18 | 15,371,070 | 14.18 | 47,694,530 | 44.00% | ||
| 21 | St. Louis | 1,202,170 | 1.109 | ||||
| 22 | Pittsburgh | 1,175,410 | 1.084 | ||||
| 23 | Baltimore | 1,083,030 | 0.999 | ||||
| 24 | Portland, OR | 1,073,210 | 0.99 | ||||
| 25 | Indianapolis | 1,038,370 | 0.958 | ||||
| 26 | San Diego | 1,029,210 | 0.949 | ||||
| 27 | Hartford & New Haven | 1,001,320 | 0.924 | ||||
| 28 | Charlotte | 986,830 | 0.91 | ||||
| 29 | Raleigh-Durham (Fayetvlle) | 947,750 | 0.874 | ||||
| 30 | Nashville | 904,380 | 0.834 | ||||
| 31 | Kansas City | 875,090 | 0.807 | ||||
| 32 | Cincinnati | 872,330 | 0.805 | ||||
| 33 | Milwaukee | 871,490 | 0.804 | ||||
| 34 | Columbus, OH | 854,040 | 0.788 | ||||
| 35 | Greenvll-Spart-Ashevll-And | 806,930 | 0.744 | ||||
| 36 | Salt Lake City | 786,030 | 0.725 | ||||
| 37 | San Antonio | 736,240 | 0.679 | ||||
| 38 | Grand Rapids-Kalmzoo-B.Crk | 724,290 | 0.668 | ||||
| 39 | West Palm Beach-Ft. Pierce | 709,290 | 0.654 | ||||
| 40 | Birmingham (Ann and Tusc) | 697,570 | 0.643 | ||||
| 41 | Norfolk-Portsmth-Newpt Nws | 693,660 | 0.64 | ||||
| 42 | New Orleans | 665,190 | 0.614 | ||||
| 43 | Memphis | 662,280 | 0.611 | ||||
| 44 | Buffalo | 647,920 | 0.598 | ||||
| 45 | Oklahoma City | 647,390 | 0.597 | ||||
| 46 | Greensboro-H.Point-W.Salem | 645,430 | 0.595 | ||||
| 47 | Harrisburg-Lncstr-Leb-York | 637,240 | 0.588 | ||||
| 48 | Providence-New Bedford | 635,610 | 0.586 | ||||
| 49 | Albuquerque-Santa Fe | 633,500 | 0.584 | ||||
| 50 | Louisville | 624,470 | 0.576 | ||||
| Top 50 | 24,867,670 | 22.937 | 72,563,647 | 67.00% | |||
| 52 | Las Vegas | 601,700 | 0.555 | ||||
| 53 | Jacksonville, Brunswick | 598,070 | 0.552 | ||||
| 54 | Wilkes Barre-Scranton | 590,100 | 0.544 | ||||
| 55 | Austin | 577,740 | 0.533 | ||||
| 56 | Albany-Schenectady-Troy | 542,670 | 0.501 | ||||
| 57 | Little Rock-Pine Bluff | 524,090 | 0.483 | ||||
| 58 | Fresno-Visalia | 521,160 | 0.481 | ||||
| 59 | Richmond-Petersburg | 512,310 | 0.473 | ||||
| 60 | Dayton | 511,770 | 0.472 | ||||
| 61 | Tulsa | 505,000 | 0.466 | ||||
| 62 | Knoxville | 499,040 | 0.46 | ||||
| 63 | Mobile-Pensacola (Ft Walt) | 497,570 | 0.459 | ||||
| 64 | Charleston-Huntington | 495,190 | 0.457 | ||||
| 65 | Flint-Saginaw-Bay City | 473,910 | 0.437 | ||||
| 66 | Lexington | 466,980 | 0.431 | ||||
| 67 | Roanoke-Lynchburg | 450,090 | 0.415 | ||||
| 68 | Wichita-Hutchinson Plus | 447,710 | 0.413 | ||||
| 69 | Green Bay-Appleton | 426,820 | 0.394 | ||||
| 70 | Toledo | 425,770 | 0.393 | ||||
| 71 | Ft. Myers-Naples | 421,130 | 0.388 | ||||
| 72 | Tucson (Sierra Vista) | 413,460 | 0.381 | ||||
| 73 | Honolulu | 412,190 | 0.38 | ||||
| 74 | Des Moines-Ames | 404,580 | 0.373 | ||||
| 75 | Portland-Auburn | 398,500 | 0.368 | ||||
| Top 75 | 11,717,550 | 10.809 | 84,281,197 | 78% | |||
| 76 | Rochester, NY | 395,350 | 0.365 | ||||
| 77 | Paducah-C.Gird-Harbg-Mt VN | 391,080 | 0.361 | ||||
| 78 | Omaha | 389,270 | 0.359 | ||||
| 79 | Springfield, MO | 389,150 | 0.359 | ||||
| 80 | Syracuse | 384,290 | 0.354 | ||||
| 81 | Spokane | 381,820 | 0.352 | ||||
| 82 | Shreveport | 379,880 | 0.35 | ||||
| 83 | Champaign&Sprngfld-Decatur | 378,560 | 0.349 | ||||
| 84 | Huntsville-Decatur (Flor) | 364,340 | 0.336 | ||||
| 85 | Columbia, SC | 363,750 | 0.336 | ||||
| 86 | Madison | 355,010 | 0.327 | ||||
| 87 | Chattanooga | 349,260 | 0.322 | ||||
| 88 | South Bend-Elkhart | 330,200 | 0.305 | ||||
| 89 | Cedar Rapids-Wtrlo-IWC&Dub | 328,060 | 0.303 | ||||
| 90 | Burlington-Plattsburgh | 323,070 | 0.298 | ||||
| 91 | Jackson, MS | 322,480 | 0.297 | ||||
| 92 | Tri-Cities, TN-VA | 322,130 | 0.297 | ||||
| 93 | Waco-Temple-Bryan | 310,280 | 0.286 | ||||
| 94 | Colorado Springs-Pueblo | 309,960 | 0.286 | ||||
| 95 | Davenport-R.Island-Moline | 308,460 | 0.285 | ||||
| 96 | Baton Rouge | 299,980 | 0.277 | ||||
| 97 | Johnstown-Altoona | 297,460 | 0.274 | ||||
| 98 | Harlingen-Wslco-Brnsvl-McA | 297,390 | 0.274 | ||||
| 99 | Savannah | 288,830 | 0.266 | ||||
| 100 | Evansville | 284,000 | 0.262 | ||||
| Top 100 | 8,544,060 | 7.88 | 92,825,257 | 86% | |||
| 101 | El Paso | 283,870 | 0.262 | ||||
| 102 | Youngstown | 279,260 | 0.258 | ||||
| 103 | Lincoln & Hstngs-Krny Plus | 274,480 | 0.253 | ||||
| 104 | Greenville-N.Bern-Washngtn | 270,560 | 0.25 | ||||
| 105 | Charleston, SC | 269,880 | 0.249 | ||||
| 106 | Ft. Wayne | 268,610 | 0.248 | ||||
| 107 | Springfield-Holyoke | 260,880 | 0.241 | ||||
| 108 | Tyler-Longview(Lfkn&Ncgd) | 260,080 | 0.24 | ||||
| 109 | Ft. Smith-Fay-Sprngdl-Rgrs | 259,680 | 0.24 | ||||
| 110 | Florence-Myrtle Beach | 258,430 | 0.238 | ||||
| 111 | Lansing | 252,040 | 0.232 | ||||
| 112 | Tallahassee-Thomasville | 250,300 | 0.231 | ||||
| 113 | Traverse City-Cadillac | 248,930 | 0.23 | ||||
| 114 | Sioux Falls(Mitchell) | 247,210 | 0.228 | ||||
| 115 | Augusta | 244,490 | 0.226 | ||||
| 116 | Montgomery (Selma) | 243,000 | 0.224 | ||||
| 117 | Reno | 242,080 | 0.223 | ||||
| 118 | Peoria-Bloomington | 241,200 | 0.222 | ||||
| 119 | Fargo-Valley City | 232,850 | 0.215 | ||||
| 120 | SantaBarbra-SanMar-SanLuOb | 230,400 | 0.213 | ||||
| 121 | Eugene | 226,870 | 0.209 | ||||
| 122 | Monterey-Salinas | 226,380 | 0.209 | ||||
| 123 | Macon | 225,190 | 0.208 | ||||
| 124 | Boise | 222,490 | 0.205 | ||||
| 125 | Lafayette, LA | 215,830 | 0.199 | ||||
| 126 | Columbus, GA | 207,820 | 0.192 | ||||
| 127 | La Crosse-Eau Claire | 207,370 | 0.191 | ||||
| 128 | Yakima-Pasco-Rchlnd-Knnwck | 200,950 | 0.185 | ||||
| 129 | Corpus Christi | 194,040 | 0.179 | ||||
| 130 | Amarillo | 191,330 | 0.176 | ||||
| 131 | Bakersfield | 189,650 | 0.175 | ||||
| 132 | Columbus-Tupelo-West Point | 187,780 | 0.173 | ||||
| 133 | Chico-Redding | 185,920 | 0.172 | ||||
| 134 | Rockford | 178,930 | 0.165 | ||||
| 135 | Wausau-Rhinelander | 178,910 | 0.165 | ||||
| 136 | Monroe-El Dorado | 174,000 | 0.161 | ||||
| 137 | Duluth-Superior | 172,360 | 0.159 | ||||
| 138 | Topeka | 171,660 | 0.158 | ||||
| 139 | Beaumont-Port Arthur | 171,310 | 0.158 | ||||
| 140 | Columbia-Jefferson City | 166,500 | 0.154 | ||||
| 141 | Medford-Klamath Falls | 160,910 | 0.148 | ||||
| 142 | Erie | 159,140 | 0.147 | ||||
| 143 | Wilmington | 159,060 | 0.147 | ||||
| 144 | Wichita Falls & Lawton | 158,290 | 0.146 | ||||
| 145 | Sioux City | 157,970 | 0.146 | ||||
| 146 | Albany, GA | 156,610 | 0.144 | ||||
| 147 | Joplin-Pittsburg | 153,130 | 0.141 | ||||
| 148 | Lubbock | 152,090 | 0.14 | ||||
| 149 | Terre Haute | 146,260 | 0.135 | ||||
| 150 | Salisbury | 145,280 | 0.134 | ||||
| 151 | Bluefield-Beckley-Oak Hill | 144,210 | 0.133 | ||||
| 152 | Wheeling-Steubenville | 142,450 | 0.131 | ||||
| 153 | Rochestr-Mason City-Austin | 141,300 | 0.13 | ||||
| 154 | Bangor | 139,550 | 0.129 | ||||
| 155 | Binghamton | 139,190 | 0.128 | ||||
| 156 | Anchorage | 135,950 | 0.125 | ||||
| 157 | Biloxi-Gulfport | 133,530 | 0.123 | ||||
| 158 | Odessa-Midland | 133,170 | 0.123 | ||||
| 159 | Panama City | 132,860 | 0.123 | ||||
| 160 | Minot-Bismarck-Dickinson | 132,070 | 0.122 | ||||
| 161 | Palm Springs | 125,270 | 0.116 | ||||
| 162 | Sherman, TX-Ada, OK | 122,000 | 0.113 | ||||
| 163 | Gainesville | 117,310 | 0.108 | ||||
| 164 | Abilene-Sweetwater | 115,410 | 0.106 | ||||
| 165 | Idaho Falls-Pocatello | 109,820 | 0.101 | ||||
| 166 | Clarksburg-Weston | 106,430 | 0.098 | ||||
| 167 | Quincy-Hannibal-Keokuk | 106,110 | 0.098 | ||||
| 168 | Utica | 105,300 | 0.097 | ||||
| 169 | Hattiesburg-Laurel | 101,810 | 0.094 | ||||
| 170 | Missoula | 100,180 | 0.092 | ||||
| 171 | Billings | 99,470 | 0.092 | ||||
| 172 | Dothan | 99,350 | 0.092 | ||||
| 173 | Yuma-El Centro | 99,290 | 0.092 | ||||
| 174 | Elmira | 97,690 | 0.09 | ||||
| 175 | Rapid City | 93,610 | 0.086 | ||||
| 176 | Lake Charles | 93,030 | 0.086 | ||||
| 177 | Alexandria, LA | 92,440 | 0.085 | ||||
| 178 | Watertown | 91,280 | 0.084 | ||||
| 179 | Marquette | 89,600 | 0.083 | ||||
| 180 | Jonesboro | 87,690 | 0.081 | ||||
| 181 | Harrisonburg | 85,850 | 0.079 | ||||
| 182 | Bowling Green | 80,200 | 0.074 | ||||
| 183 | Greenwood-Greenville | 79,080 | 0.073 | ||||
| 184 | Jackson, TN | 75,280 | 0.069 | ||||
| 185 | Meridian | 71,090 | 0.066 | ||||
| 186 | Lima | 70,850 | 0.065 | ||||
| 187 | Charlottesville | 69,670 | 0.064 | ||||
| 188 | Parkersburg | 64,560 | 0.06 | ||||
| 189 | Great Falls | 64,000 | 0.059 | ||||
| 190 | Lafayette, IN | 63,130 | 0.058 | ||||
| 191 | Grand Junction-Montrose | 62,380 | 0.058 | ||||
| 192 | Laredo | 60,210 | 0.056 | ||||
| 193 | Twin Falls | 58,840 | 0.054 | ||||
| 194 | Eureka | 57,520 | 0.053 | ||||
| 195 | Butte-Bozeman, MT | 57,310 | 0.053 | ||||
| 196 | San Angelo | 53,980 | 0.05 | ||||
| 197 | Cheyenne, WY-Scottsbluff | 52,950 | 0.049 | ||||
| 198 | Ottumwa-Kirksville | 51,470 | 0.047 | ||||
| 199 | Mankato | 51,460 | 0.047 | ||||
| 200 | Bend, OR | 50,980 | 0.047 | ||||
| 201 | Casper-Riverton | 50,720 | 0.047 | ||||
| 202 | St. Joseph | 50,400 | 0.047 | ||||
| 203 | Zanesville | 32,570 | 0.03 | ||||
| 204 | Fairbanks | 31,840 | 0.029 | ||||
| 205 | Victoria | 30,830 | 0.028 | ||||
| 206 | Presque Isle | 29,930 | 0.028 | ||||
| 207 | Juneau, AK | 25,840 | 0.024 | ||||
| 208 | Helena | 24,910 | 0.023 | ||||
| 209 | Alpena | 18,220 | 0.017 | ||||
| 210 | North Platte | 15,670 | 0.014 | ||||
| 211 | Glendive | 4,980 | 0.005 | ||||
| Total | 108,410,160 | 100 | 123,996,510 | 14.378 | 100% | ||