The Social Security
Administration and the American Savings Education Council
(ASEC) launched the "National Save for Your Future" campaign
May 1, 2003.
SSA has unveiled a number of initiatives aimed at
educating workers about the importance of retirement
planning. These include mailing a retirement benefits
statement to every American citizen on the anniversary
of their birthday that shows the amount of money that
is in each individual's Social Security retirement account.
They’ve also launched a comprehensive public education
campaign to inform the public about the importance of
savings and the part Social Security benefits play in
planning for retirement.
ASEC is committed to raising public awareness about
what is needed to successfully ensure long-term personal
financial independence. They have initiated a series
of public service advertising campaign materials centered
around their "Choose to Save" campaign theme and website
which has a retirement benefits calculator which can
be found at www.choosetosave.org.
The partnering of SSA and ASEC blends the key elements
of a comfortable retirement - pensions and savings built
on a foundation of Social Security. The "Save for Your
Future" campaign components will include TV, radio and
print public service materials, a variety of collateral
materials and websites administered by many different
partner organizations.
This site is designed to provide the media with background
materials on the savings education issue, links to partner
organizations and contacts for ordering campaign materials.
More
on the National Save for Your Future Campaign