Social Marketing Campaign Development
Helpful websites for Social Marketing Campaign Development
Tools of Change
This comprehensive website, founded on the principles of community-based social marketing, offers specific tools, case studies, and a planning guide for the creation of social marketing campaigns aimed at promoting health and/or environmental consciousness.
Media/Materials Clearinghouse
Social Marketing at Futures Group International
Social Norms Marketing Research project - Education Development Center
Georgetown University's Social marketing List Server
"This list serv is a great resource. People involved in social marketing from the local to the international level are on it - including people new to the field, to the original 'founders', representing governmental, private and non-profit sectors. It is a great way to learn about the field, whether by posting questions or just reading the dialogues that take place."
To subscribe, send an e-mail message to:
LISTPROC@LISTPROC.GEORGETOWN.EDU
In the body of the message write: subscribe SOC-MKTG (your name) and type
your actual name in place of "your name." You will get a confirmation back
from them that you are subscribed. |
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